Spotlight: Singapore Stories Capsule Collection Launch Event


Organized by Taff and supported by the DesignSingapore Council (Dsg) and Enterprise Singapore (Esg), the official launch of the Spotlight: Singapore Stories Capsule Collection took place at the Funan Showsuite@High Street on 26 July 2018. The Senior Minister of State, Ministry of Communications & Information and Ministry of Culture, Community and Youth, Ms Sim Ann was the Guest of Honour for the event.




The event aimed to raise awareness of works of locally-based designers and to encourage Singaporeans to buy and wear local labels. Close to 160 guests, including designers, buyers, government agencies, and manufacturers attended the event. The collections of the 13 designers were presented with products ranging from womenswear, menswear, kidswear, fashion accessories to lifestyle.




The 13 designers shared their inspiration for the Singapore Stories Capsule Collection alongside models who walked the runway dressed in the Capsule Collection. The “behind-the-scenes” area with the inspirations, drawings and mood boards of designers was exhibited on the first level of Funan Showsuite. Whereas the finished pieces were showcased on level two where guests were able to not just touch and feel, but also purchase the merchandise online via the weblink provided.


Thank you again for participating at The launch of Spotlight: Singapore Stories Capsule Collection and showing your support for our Singapore designers. Please visit to see more information on the collections.

The 13 shortlisted Singapore brands:
Eden + Elie, Weekend Sundries,
Darsala, ONE.61, The Shirt Bar, Alcheme, K.BLU, Ying The Label x Aaron Gan, One Day We Forayed, CYC, OETEO, MARTHAwho, IVONOVI.